Privacy Policy

REDLINE BALLISTICS

PRIVACY POLICY

Effective Date: June 2026

Redline Ballistics (“Redline Ballistics,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when using our website, products, and services.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, create an account, place an order, subscribe to marketing communications, or otherwise interact with us.

By using our website, you consent to the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

We may collect the following categories of information:

Personal Information

• Name

• Email address

• Phone number

• Billing address

• Shipping address

• Date of birth (when required)

• Government-issued identification (when required by law)

• FFL information

• Payment information

Transaction Information

• Order history

• Product purchases

• Refunds and returns

• Customer service interactions

Technical Information

• IP address

• Browser type

• Device information

• Operating system

• Referral URLs

• Website activity and interactions

Marketing Information

• Email subscription preferences

• SMS subscription preferences

• Marketing campaign interactions

2. HOW WE USE YOUR INFORMATION

We use collected information to:

• Process and fulfill orders

• Verify eligibility for regulated purchases

• Communicate regarding orders and customer service requests

• Improve our products and services

• Personalize your website experience

• Prevent fraud and unauthorized transactions

• Comply with legal and regulatory requirements

• Send marketing communications (where permitted)

3. COOKIES AND TRACKING TECHNOLOGIES

Redline Ballistics uses cookies and similar technologies to improve website functionality and user experience.

Cookies may be used to:

• Remember account preferences

• Maintain shopping cart contents

• Analyze website traffic

• Improve website performance

• Deliver relevant advertising

You may disable cookies through your browser settings; however, portions of the website may not function properly if cookies are disabled.

4. HOW WE SHARE INFORMATION

Redline Ballistics does not sell personal information in exchange for money.

We may share information with:

Service Providers

• Payment processors

• Shipping carriers

• Fraud prevention services

• Website hosting providers

• Email and SMS marketing platforms

• Analytics providers

Legal Compliance

We may disclose information when required to:

• Comply with legal obligations

• Respond to lawful requests

• Enforce our Terms of Service

• Protect our rights, property, customers, or public safety

Business Transactions

In the event of a merger, acquisition, sale, or restructuring, customer information may be transferred as part of the transaction.

5. FIREARMS AND AMMUNITION COMPLIANCE

Certain purchases may require collection of additional information to comply with federal, state, and local laws.

Redline Ballistics may retain transaction records, identification documents, and compliance records as required by applicable law.

6. MARKETING COMMUNICATIONS

If you opt in to receive marketing communications, we may send:

• Promotional emails

• Product announcements

• Sale notifications

• SMS marketing messages

You may unsubscribe at any time by:

• Clicking the unsubscribe link in emails

• Replying STOP to SMS messages

• Contacting customer service

Consent to receive marketing communications is not required to make a purchase.

7. ACCOUNT INFORMATION

Customers may access and update account information through their online account portal.

You are responsible for maintaining the confidentiality of your login credentials.

Please notify us immediately if you suspect unauthorized access to your account.

8. DATA SECURITY

Redline Ballistics employs commercially reasonable safeguards designed to protect personal information from:

• Unauthorized access

• Disclosure

• Alteration

• Destruction

While we take security seriously, no method of transmission over the Internet can be guaranteed to be completely secure.

9. DATA RETENTION

We retain personal information for as long as necessary to:

• Fulfill transactions

• Maintain business records

• Meet legal obligations

• Resolve disputes

• Enforce agreements

Certain records may be retained longer where required by law.

10. THIRD-PARTY LINKS

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of third-party websites. Users should review the privacy policies of any external sites they visit.

11. CHILDREN’S PRIVACY

Our website is not directed toward individuals under the age of 18.

We do not knowingly collect personal information from children under 18. If we learn that such information has been collected, we will take appropriate steps to delete it.

12. YOUR PRIVACY RIGHTS

Depending on your state of residence, you may have rights regarding your personal information, including:

• Access to personal information

• Correction of inaccurate information

• Deletion of personal information

• Data portability

• Opting out of targeted advertising

• Opting out of the sale or sharing of personal information

Residents of states with applicable privacy laws may submit requests regarding their personal information.

13. CALIFORNIA PRIVACY RIGHTS

California residents may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

• Right to Know

• Right to Delete

• Right to Correct

• Right to Opt-Out

• Right to Limit Use of Sensitive Personal Information

• Right to Non-Discrimination

Requests may be submitted using the contact information below.

14. DO NOT SELL OR SHARE

Redline Ballistics does not sell personal information for monetary consideration.

Where applicable privacy laws define certain advertising practices as “sharing,” customers may request to opt out of such activities.

To exercise your rights, please contact us using the information below.

15. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically.

Changes become effective upon posting to this page. Continued use of the website after changes are posted constitutes acceptance of the revised Privacy Policy.

16. CONTACT US

Redline Ballistics

Customer Service

Email: support@redlineballistics.com

Website: www.rlbammo.com

Address:
11311 Trade Center Dr #120, Rancho Cordova, CA 95742

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us using the information above.